There were indications rendered by the search engine giant, Google, long before it embarked on the journey of capturing the field of internet technology. With its recent addition, Google Plus, it has clearly demonstrated its mettle in the social networking segment.

Google Facebook War
As Google unveils its G Plus, which has been opened for all, it has put the existing giant in the field, Facebook, in a state of apprehension. In fact, the big fight has been opened for both the experts in capturing the social networking market, which offers huge earnings to the service provider.
As Google+ rolls out in the market, it has evoked a mixture of feelings among the people. In fact, people had been largely disappointed as the launching of it got delayed and did not subscribe to the initial promise made by the providers.
However, taking into consideration the recent launching, we find that it is not the first time Google has taken up the challenge. In fact, it has done a few times in the past as well. One can take into account the previous attempts such as Google Buzz, which could not muster enough support as expected by its founders. It will not be an exaggeration to state that Google failed to impress the social networking aficionados. Google also attempted to buy Orkut at one point of time, one of the other social networking sites, but it was foiled by its founder. However, people in Brazil use this site for effective social networking and to some extent in the Indian context.
If we take into consideration the rankings, pondering on Alexa.com shows that the Orkut stands as the 12th most popular website in Brazil and its position comes down to 30th in terms of most popular website in India. One must not here that it has gone obsolete in the entire world.
Just a fortnight ago, Google announced that it was personally enabling the developers to work on one of the most user friendly social networking sites.
Taking into consideration the recent launch, Google Plus, this particular social networking site has included a prominent feature ‘Circles’. This is interesting to note that the users can prevent sharing the information from the strangers.
Interestingly, the parts of the Google+ account of the users can be searchable on the Web. Much better handling can be sought in case of “Profile and Privacy”, given on the column. One such noteworthy constituent is the targeted grouping, which makes it easy for sorting and managing friends putting HTML5 in use. Google Plus also takes you in position to provide XMPP or Jabber protocol that is used in order to customize chat application for mobile. It also makes the user to send private message to friends. What’s more, even one can leave video messages and enter into group chat with a group of 10 people.
Easier privacy settings also make things great for the user where one can choose how one’s profile can be presented to others on the web particularly in the circle sharing. What has in fact enabled Google Plus to garner enough support is discarding the ‘invite only’ option, which was there earlier. That is what makes it used by millions of people worldwide the number of which is certainly going to grow in large numbers.
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